Power Up Playtime with JAKKS Pacific’s New Super Mario Toys

Get ready to level up your toy box! JAKKS Pacific is launching a new collection of Super Mario toys, and kids are jumping for joy. 

This super new line stars all of kids’ favorite characters from the classic Nintendo games, including Mario, Luigi, Bowser, Princess Peach, and Donkey Kong. Kids can press start on their own quests with interactive action figures, playsets, and even adorable minifigures. Whether recreating iconic levels or exploring the Mushroom Kingdom, kids can replay their favorite moments — no screen required. Many items are now available at major retailers, with additional releases scheduled throughout the fall. 

This Bowser figure breathes fire, thanks to an epic lighting effect! | Source: JAKKS Pacific

Kids can rescue this royal later this fall. | Source: JAKKS Pacific

Kids can ignite their imaginations with the Super Mario Big Bad Bowser ($69.99). Available exclusively at Costco, this fiery, fully articulated figure towers 12 inches tall and features interactive sounds, music, and lights, including a fire-breathing light effect emanating from his mouth. If kids prefer tiaras to turtles, they’ll fall in love with the Yours Truly, Princess Peach figure ($39.99). Also standing 12 inches tall, this figure captures Princess Peach perfectly, from her pink dress and iconic floaty jump pose to more than 25 sounds. Kids can rescue this royal later this fall at major retailers.

This playset is hauntingly fun. | Source: JAKKS Pacific

Level up kids’ toy boxes with this minifigure set. | Source: JAKKS Pacific

Get into the spirit of playtime with the Spinning Spirit House Playset ($19.99)! This 2.5-inch scale playset brings the iconic Super Mario level right into kids’ living rooms, featuring an interactive crate with a hidden gold coin surrounded by Boos. For even more fun, kids can also expand their playset with the Spinning Spirit House Diorama ($19.99), which includes Fire Mario, Boo, an all-new Shy Boo, a green warp pipe, and a button-activated P-Switch. These sets will launch later this fall at major retailers. 

And that’s not all! Little gamers can collect even more Super Mario minifigures, including Raccoon Mario, Ice Running Luigi, Toadette, Chain Chomp, and Baby Daisy. To give their collections an extra life, kids can also snag a selection of 4-inch figures, such as Mario with Super Mushroom, Luigi with 1-Up Mushroom, Daisy with Super Star, Bone Piranha Plant with Coin, and Birdo with ? Block. Later this month, Target shoppers can monkey around with a 4-pack of Donkey Kong characters, each 2.5 inches tall. 

Many of these toys and playsets are now available, with more to follow later this fall. For more information about these and other Super Mario products, visit JAKKS Pacific’s website.