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Hasbro Launches Into Toy Fair with New Licensed Collectibles

Hasbro just dropped a line-up of products that will make collectors’ heads spin.

In honor of Toy Fair this weekend, the company unveiled new action figures, Transformers, and other collectible toys for kids of all ages to snag. The collection also includes star-studded licensed products featuring beloved franchises like Marvel and Star Wars

This G.I. Joe is a firefighter! | Source: Hasbro

G.I. Joe is turning up the heat. In addition to the coveted Cold Slither Band figures, Hasbro is expanding its G.I. Joe  Classified Series Line with a Search & Rescue Firefighter. This 6-inch figure celebrates the heroism of first responders with 14 accessories, from fire axes and sledgehammers to an emergency blanket. With a highly detailed, retro design, this action figure is a hot new addition to fans’ collections. 

These Transformers capture the other-worldly action of the Void Rivals comics. | Source: Hasbro / The Toy Book

Transformers are also getting a tune-up, adding six new Autobots to the garage. Among the new releases are the exclusive Transformers x Mattel collaboration Twin Mill and Boneshaker and three figures inspired by the epic adventures of the Void Rivals comic series. This set features the plane-converting Autobot Jetfire towering over a scaled-down Zertonian Solilia and Agorrian Darak. The pack even includes an exclusive copy of the Void Rivals #1, sporting variant Transformers-style cover art.

Relive A New Hope with these retro-style Star Wars figures! | Source: Hasbro / The Toy Book

Collect a blast from the past with a multipack of ‘70s-style action figures inspired by the Star Wars film that started it all, A New Hope. This set includes 3.75-inch scale versions of Luke Skywalker, Han Solo, Walrus Man, Dr. Evazan, Rebel Fleet Troopers, Sandtroopers, blasters, and other accessories. For a blast of intergalactic action, Jedi can also relive Obi-Wan and General Grievous’ iconic face-off with new Beyblades — no lightsaber required.

Marvel fans can supe-up their bookshelves with a winged X-Force Archangel action figure or Captain America and Red Hulk Beyblades. In honor of Dr. Doom’s mind-melting return, heroes can grab a detailed reproduction of the character’s iconic helmet. Featuring a durable, wearable design, this accessory is the perfect way to prep for Fantastic Four: First Steps

Let it rip! | Source: Hasbro / The Toy Book

Hasbro is also letting it rip with new Jurassic World-inspired Beyblades. The line includes two new packs: T. Rex vs. Mosasaurus and Spinosaurus vs. Quetzalcoatlus. With just a pull from the launcher, these action-packed toys roar to life for a cretaceous collision like no other. 

For more information and to preorder these upcoming collectibles, visit Hasbro’s website.

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