It really started because Lachy [Gillespie] and I were asking each other a lot of questions [about parenting], and we didn’t have a lot of answers. It was reassuring to know that we were both going through similar things … we thought ‘if we’re having these discussions, I’m assuming other parents are having them too.’
Because The Wiggles have been around for 34 years, the parents who grew up with The Wiggles have children themselves, and this wonderful kind of life that The Wiggles have been part of, it was a way for us to really directly talk to the parents, which we hadn’t done much before, but we could do it authentically because Lachy and I are now parents.
What we try to do is give really practical advice to parents, real practical tools to help them in certain situations. And we’re all learning. We have a segment where people can either put in a voice memo or write emails to ask questions, because we want to be as interactive as possible in really answering the questions that parents of young toddlers have.
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